Sunday, February 2, 2014

Technology and Music

Technology has played an enormous role in the lives of musicians since Mozart centered his success around the newly invented piano. When new technology surfaces, aspects of the music industry change and develop along side of it. Throughout history we see how this affects the music industry as we observe the fads that come and go with it. However, in this day in age, music has become available for almost anyone who can work a phone or get on the internet.

My entire reasoning behind getting a Twitter stems from music and the accessibility it gives me. Twitter has allowed me to know exactly what is on the cutting edge, as soon as it is delivered. Every artist has a twitter and is constantly posting updates with new songs or current tour dates. Being able to hash tag and post links to other sites has made the "twitter game" a necessity for every up and coming artist.
Not only does Twitter allow us to be connected with their music, we are connected with them as people. Being able to send a 140 character text with the band or singer you newly found, is brand new and is innovative. The connection we make with the artist is the inspiration we need to go the extra mile, and click the link to listen to the cutting edge.

As we see in the diagram above people who are using Twitter as a means of staying connected, have all gone out of their way to actually buy their music rather then non-tweeters. Twitter is helping the music industry while also bringing it new ideas for marketing. Twitter is essential to the music industry and it leads way to new aspects of technology where music can develop.

1 comment:

  1. I do believe this is true and not just for music. I feel like anyone who is famous that has a twitter and uses it to connect with their fans is doing the right thing. I cant count how many people flip out when a famous person tweets at them. twitter is not only good for getting new a cutting stuff out there, it is also good for creating that connection. For example I once tweeted at the author of a book i love and she tweeted back, I now am more likely to follow all of the things she does, because she created that connection. As annoying as twitter can been, it can also be an amazing tool.

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